A new green file format: WWF

by Milos Itic on March 12, 2011

The WWF format is a PDF that cannot be printed out. It’s a simple way to avoid unnecessary printing. So here’s your chance to save trees and help the environment. Decide for yourself which documents don’t need printing out – then simply save them as WWF.Green File format


Every day, entire forests are cut down to make paper. Paper that’s senselessly used to print out documents all over the world: websites, emails, even entire reports instead of those few pages that are really needed and read. This happens in spite of the fact that it’s easy to avoid printing by saving the document as a PDF. But even PDFs can sometimes also be printed out. So to stop unnecessary printing and encourage a new awareness about the use of paper, we’ve developed a new, green file format: WWF. A format that can’t be printed out. A simple idea that saves trees. Join in. Decide for yourself which of your documents don’t need printing – and save them as WWF.


Think before you print

WWF has long worked with companies and consumers to promote responsible paper use and the option to “Save as WWF” compliments and reinforces other well-established campaigns – most notably the “Think Before You Print” initiative. Overall, WWF advocates reducing excessive paper consumption, maximising paper recycling, using Forest Stewardship Council (FSC) labelled papers and choosing papers with the lowest water and climate impact.

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